▸ OCULA 24. Quando è design / When is design / Quand c'est du |... ▸ OCULA 23. Flowers of the soul: The symbolism of flowers in t|... ▸ OCULA 22. Be cool. How a Cultural Icon is Born ▸ OCULA 21. Geosemiotics: from locative media to diffused imag|... ▸ OCULA 20. The Place of the User in Design All issues in chronological order ➞ All articles by topics ➞ All articles by authors ➞ All Call for Papers ➞
▸ go
architecture architettura cinema città comunicazione consumi corpo cultural icon design discorso economico discorso politico economic discourse enunciazione epistemologia etnosemiotica geografia icona culturale interfaccia marca marketing media moda narrazione peirce pubblicità religione semiotica semiotica della pubblicità semiotica plastica semiotics sociosemiotica spazialità street art televisione visivo web
Special Issues
Flowers of the soul: The symbolism of flowers in the religious imagination
editor Marco Papasidero and Francesco Galofaro
Flux_Essays
In a semiotic perspective, in dialogue with a science of images, J.W.T. Mitchell’s Image Science (2015) appears interesting not only for the theoretical contributions here collected but for the argumentative structure bringing them together, that the author himself does not hesitat |... ⇲
Never as in these months of global pandemic emergency there has been a real explo- sion of data, numbers, statistics and views in an attempt to make the invisible visible: the COVID-19 virus.This essay proposes to explore, with the tools of semiotics, the different communicati- ve |... ⇲
Analyzing the semiotic dimension of Fico, an agri-food park near Bologna, we can see a structure of the space that makes a large use of branding strategies. Fico takes up and amplifies some trends already present in unconventional restaurants; so it is necessary to go back at least |... ⇲
Tower, Steeples and Minarets can be regarded in the context of an urban landscape: the meaning lies essentially in the upward movement. Vector-oriented constructions capable of arranging the urban space around it. At the same time, however, these buildings include inside various na |... ⇲
This essay illustrates the genesis, potential and limits of the square of consumption values, conducting both a theoretical overview and an empirical investigation, focused on the Italian context. The treatment takes into account the main readings and applications proposed by schol |... ⇲
Flux_College
April 2020 | in italian | ➞ PDF
In this final dissertation, we aim to demonstrate the striking importance of temporality in the development of the narrative structures in the TV series. After an introduction and a first general chapter, we provide an analysis of the temporal mechanisms in two TV series, Lost < |... ⇲
May 2018 | in italian | ➞ PDF
The article, by proving the importance of the analogy in the diagrams, aims to refute some of Jacques Bertin’s reflections within the field of graphics, with specific regard to what he stated in Sémiologie Graphique. It will be made use of the theoretical model provided by Louis Hj |... ⇲
December 2017 | in italian | ➞ PDF
L’articolo propone un’analisi semiotica dello spot della campagna ministeriale #ioleggoetu, operando un confronto tra i valori messi in scena nella narrazione audiovisiva con quelli proclamati dalla comunicazione a stampa. L’analisi delle strutture semionarrative del messaggio pubb |... ⇲
Documents
editor Redazione Ocula | January 2021
editor Federico Montanari | April 2020
Come pensare, oggi, al rapporto fra comunicazione e tema del contagio in termini, per quanto possibile, non ovvi e non schiacciati solo sull'urgenza dell'emergenza da Coronavirus e della s ... ⇲
editor Francesco Galofaro | September 2019
In occasione della scomparsa di Luca Marconi, ripubblichiamo un saggio scritto insieme a Gino Stefani, è tratto dal volume a cura di Massimo A. Bonfantini e Arturo Martone Specchi del s ... ⇲
contrAppunti
Last Review
Frammenti di un disco incantato
Roma, Aracne, 2020, pp. 237, € 17,00.
Argomento: proposte socio-semiotiche sull'enunciazione musicale e sul rapporto genere/stile. |...➞
blogOcula
ISSN 1724-7810 | DOI: 10.12977/ocula
Ocula adheres to the principles of Budapest Open Access Initiative (BOAI)
Ocula is indexed by Directory Open Access Journal (DOAJ) and Google Scholar
The content on this site is licensed under Creative Commons (BY-NC-ND)
Ocula adheres to the principles of Budapest Open Access Initiative (BOAI)
Ocula is indexed by Directory Open Access Journal (DOAJ) and Google Scholar
The content on this site is licensed under Creative Commons (BY-NC-ND)