▸ OCULA 35. Zombesque. Sociosemiotics of a cultural epidemic ▸ OCULA 34. Mobility. Urban space. Learning. ▸ OCULA 33. New Forms of Textuality in Advertising Communicati|... ▸ OCULA 31. Semiotics and the representation of holiness: meth|... ▸ OCULA 30. Visuality of writing in arts and visual communicat|... All Thematic issues in chronological order ➞ All Call for Papers ➞
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Index
Topics | index
Ocula 35
Zombesque. Sociosemiotics of a cultural epidemic
editors Andrea Bernardelli, Eduardo Grillo and Federico Montanari | September 2025
Eduardo Grillo
Introduction: Besieging the Zombies
Alessandro Perissinotto
In limine vitae. Revived vs Undead
Paolo Bertetti
After the zombie apocalypse. Development and crisis of a thematic-narrative form between ancient myths and pop culture
Lorenzo Rossi
The island of zombies. Haiti and the past that won't go away, from Victor Halperin's White Zombie to Bertrand Bonello's Zombi Child.
Eduardo Grillo
Becoming-zombie. From Haiti to Romero, between cultural self-models and translations
Andrea Bellavita
Return of death and dealing with guilt. The unconscious, preconscious and conscious between the living dead and revenants
Gino Frezza
The otherness of zombies and post-imaginary. A transition between life and death
Mirko Degli Esposti and Guglielmo Pescatore
Zombies as Threshold Figures. Liminality and Narrative Investment in Serial Productions
Lucio Spaziante
The Revenant. Between Survival and Nature
Federico Marcon
Zombies We Live By. A Greimasian Analysis of Train to Busan
Marco Grosoli
More Zombies than Zombies. Catherine Malabou’s “New Wounded” and their Ethico-Political Implications, According to Victor Erice’s Cerrar los ojos
Allegra Sonego and Greta Iapalucci
All of Us Are Dead. The Figure of the Zombie as a Metaphor for Social Vulnerability During Pandemics
Nicolas Chiappucci
Nazi zombies and the spectacle of killing. A semiotic analysis of the “Zombie” mode in Call of Duty: Black Ops
Mirko Gentile
The Zombie-commodity and the ethics of capitalism. The zombie metaphor in Piaggio's advertising campaign
Nicolò Fazioni
The zombie, the human and AI. Semiotics of voice and symptom
Zombesque. Sociosemiotics of a cultural epidemic
editors Andrea Bernardelli, Eduardo Grillo and Federico Montanari | September 2025
Eduardo Grillo
Introduction: Besieging the Zombies
Alessandro Perissinotto
In limine vitae. Revived vs Undead
Paolo Bertetti
After the zombie apocalypse. Development and crisis of a thematic-narrative form between ancient myths and pop culture
Lorenzo Rossi
The island of zombies. Haiti and the past that won't go away, from Victor Halperin's White Zombie to Bertrand Bonello's Zombi Child.
Eduardo Grillo
Becoming-zombie. From Haiti to Romero, between cultural self-models and translations
Andrea Bellavita
Return of death and dealing with guilt. The unconscious, preconscious and conscious between the living dead and revenants
Gino Frezza
The otherness of zombies and post-imaginary. A transition between life and death
Mirko Degli Esposti and Guglielmo Pescatore
Zombies as Threshold Figures. Liminality and Narrative Investment in Serial Productions
Lucio Spaziante
The Revenant. Between Survival and Nature
Federico Marcon
Zombies We Live By. A Greimasian Analysis of Train to Busan
Marco Grosoli
More Zombies than Zombies. Catherine Malabou’s “New Wounded” and their Ethico-Political Implications, According to Victor Erice’s Cerrar los ojos
Allegra Sonego and Greta Iapalucci
All of Us Are Dead. The Figure of the Zombie as a Metaphor for Social Vulnerability During Pandemics
Nicolas Chiappucci
Nazi zombies and the spectacle of killing. A semiotic analysis of the “Zombie” mode in Call of Duty: Black Ops
Mirko Gentile
The Zombie-commodity and the ethics of capitalism. The zombie metaphor in Piaggio's advertising campaign
Nicolò Fazioni
The zombie, the human and AI. Semiotics of voice and symptom
Ocula 34
Mobility. Urban space. Learning.
editors Federico Montanari and Giulia Conti | May 2025
Federico Montanari and Giulia Conti
Introduction From multiplier to multipl(ay)er
Luca Bottini, Monica Bernardi and Giampaolo Nuvolati
Exploring The City: a Milanese Flânerie Experiment
Giulia Conti
Playing the Space. Play as a Process of Learning of Space / in Space
Oscar Luigi Azzimonti, Simone Caiello, Sara Della Santina and Luca Daconto
Understanding a neighborhood on the move. Mobile and participative methods to map and understand walkability and mobility practices
Mirko Gentile
Rewriting the Playful City. How Children See and Use Urban Space
Enrico Barbetti
The sense of space between the classroom and the museum
Agathe Gillet
The influence of parental styles in France and Italy on children’s independent mobility (CIM) and its effects on emplaced knowledge
Daniela D'Avanzo
Landmarks between exploration and storytelling of the place. The case study of via Ostiense in Rome
Mobility. Urban space. Learning.
editors Federico Montanari and Giulia Conti | May 2025
Federico Montanari and Giulia Conti
Introduction From multiplier to multipl(ay)er
Luca Bottini, Monica Bernardi and Giampaolo Nuvolati
Exploring The City: a Milanese Flânerie Experiment
Giulia Conti
Playing the Space. Play as a Process of Learning of Space / in Space
Oscar Luigi Azzimonti, Simone Caiello, Sara Della Santina and Luca Daconto
Understanding a neighborhood on the move. Mobile and participative methods to map and understand walkability and mobility practices
Mirko Gentile
Rewriting the Playful City. How Children See and Use Urban Space
Enrico Barbetti
The sense of space between the classroom and the museum
Agathe Gillet
The influence of parental styles in France and Italy on children’s independent mobility (CIM) and its effects on emplaced knowledge
Daniela D'Avanzo
Landmarks between exploration and storytelling of the place. The case study of via Ostiense in Rome
Ocula 33
New Forms of Textuality in Advertising Communication: Discourses, Practices and Narratives
editors Cinzia Bianchi, Marianna Boero and Ruggero Ragonese | March 2025
Cinzia Bianchi, Marianna Boero and Ruggero Ragonese
Introduction. Forms of Advertising Communication between Social Media and Artificial Intelligence
Ruggero Ragonese
The Absent Digital. New and Old Perspectives on Advertising Texts
Marianna Boero
Between Ethics and Aesthetics: New Trajectories in Advertising Discourse
Cinzia Bianchi
Commercials in the Digital Age. Audiovisual Texts and Strategies between Off-line and On-line
Piero Polidoro
The Force of a well-made Text. Semiotic Analysis of the Commercial 'The Force' by Wolkswagen
Paolo Peverini
Artificial Intelligence's Meaning Production between Branding Rhetoric and New Hybrids
Giorgia Adamo
The Gemini Era: A Semiotic Analysis of Google's Discursive Strategies
Carla Fissardi
Artificial Intelligence and Human Bias. Campaigns against Stereotypes in GenAI
Alice Venturini
The Thin Line between Real and Unreal. A Semiotic Approach toward AI-generated Content in the Fashion Domain
Paolo Odoardi
Semiotics for Real-Time Marketing. Real-time Marketing as a Semiotic Strategy for Organic Visibility and Branding on Social Media Platforms
Vincenzo Vasco
The Audience of Online Marketing. Strategies for Understanding New Forms of Textuality
Simonetta Buffo
Fashion Film and OBC (Online Brand Community). Form of Dialogue between Imagery and Algorithm
Martina Federico
Recommendation Error. Text Density and Sense Enlargement in Vision Pathways in the Age of Algorithms
New Forms of Textuality in Advertising Communication: Discourses, Practices and Narratives
editors Cinzia Bianchi, Marianna Boero and Ruggero Ragonese | March 2025
Cinzia Bianchi, Marianna Boero and Ruggero Ragonese
Introduction. Forms of Advertising Communication between Social Media and Artificial Intelligence
Ruggero Ragonese
The Absent Digital. New and Old Perspectives on Advertising Texts
Marianna Boero
Between Ethics and Aesthetics: New Trajectories in Advertising Discourse
Cinzia Bianchi
Commercials in the Digital Age. Audiovisual Texts and Strategies between Off-line and On-line
Piero Polidoro
The Force of a well-made Text. Semiotic Analysis of the Commercial 'The Force' by Wolkswagen
Paolo Peverini
Artificial Intelligence's Meaning Production between Branding Rhetoric and New Hybrids
Giorgia Adamo
The Gemini Era: A Semiotic Analysis of Google's Discursive Strategies
Carla Fissardi
Artificial Intelligence and Human Bias. Campaigns against Stereotypes in GenAI
Alice Venturini
The Thin Line between Real and Unreal. A Semiotic Approach toward AI-generated Content in the Fashion Domain
Paolo Odoardi
Semiotics for Real-Time Marketing. Real-time Marketing as a Semiotic Strategy for Organic Visibility and Branding on Social Media Platforms
Vincenzo Vasco
The Audience of Online Marketing. Strategies for Understanding New Forms of Textuality
Simonetta Buffo
Fashion Film and OBC (Online Brand Community). Form of Dialogue between Imagery and Algorithm
Martina Federico
Recommendation Error. Text Density and Sense Enlargement in Vision Pathways in the Age of Algorithms
Flux Issue | index
Ocula 32
Flux 2025
edited by the editorial staff
Eduardo Yalán Dongo
Semiotics of Comsumption. A Methodology for Advertising Analysis from a Integrated Perspective | March 2025 | METADATA
Silvia Pizzocaro
Inside the Object, Beyond the Object: steps to a perspective on objects as discourse | May 2025 | METADATA
Flux 2025
edited by the editorial staff
Eduardo Yalán Dongo
Semiotics of Comsumption. A Methodology for Advertising Analysis from a Integrated Perspective | March 2025 | METADATA
Silvia Pizzocaro
Inside the Object, Beyond the Object: steps to a perspective on objects as discourse | May 2025 | METADATA
Documents
contrAppunti | index
Chernobyl Calling. Narrative, Intermediality and Cultural Memory of a Docufiction.
Review of book, March 2025
Review of book, March 2025
ISSN 1724-7810 | DOI: 10.12977/ocula
Since 2019 Ocula is ranked as a class A journal by ANVUR for Research Area 10/C1 and 11/C4.
Ocula adheres to the principles of Budapest Open Access Initiative (BOAI)
Ocula is indexed by Directory Open Access Journal (DOAJ) and Google Scholar
The content on this site is licensed under Creative Commons (BY-NC-ND)
Since 2019 Ocula is ranked as a class A journal by ANVUR for Research Area 10/C1 and 11/C4.
Ocula adheres to the principles of Budapest Open Access Initiative (BOAI)
Ocula is indexed by Directory Open Access Journal (DOAJ) and Google Scholar
The content on this site is licensed under Creative Commons (BY-NC-ND)